E-Commerce Solutions
Today’s consumers prefer to purchase most products online, and many expect the same buying options when it comes to purchasing a vehicle. Your dealership can help facilitate an online buying experience by using a Certified E-Commerce tool on your website.
The INFINITI E-Commerce program allows consumers to complete an end-to-end vehicle purchasing process on your website. The INFINITI Retailer Digital Marketing Program (IRDMP) offers five seamless and robust E-Commerce provider solutions for online retailing, creating a smooth and easy car buying experience.
Retailer Benefits from E-Commerce Tools
More Leads
- Retailers using a Certified E-Commerce tool see a 68% higher lead volume versus Retailers not enrolled in E-Commerce.
More Appointments
- Retailers who utilize most steps of the E-Commerce customer journey have a higher average E-Commerce Appointment Rate.
More Credit Applications
- Retailers who utilize most steps of the E-Commerce customer journey have a higher average E-Commerce Credit Application volume.
- 19% higher customer loyalty when bookings are completed through INFINITI Financial Services than another lender.
More Sales
- Successful Retailers using E-Commerce see an average 8.5% Close Rate
Exclusive INFINITI E-Commerce Program Benefits
Discounted Package Pricing
Retailer Choice
- Five Certified INFINITI providers to choose from
Seamless Integrations with INFINITI Solutions
- IRDMP Websites
- Integrated Accessories Catalog
- NESNA F&I Products and Services
- Enterprise Lead Management System
Direct Integration with INFINITI Financial Services
- Ability to display both Special and Standard Rates
- Instant Finance Decisioning through DealerTrack
Tier 1 Messaging and Branding
- Exclusive E-Commerce designation on infinitiusa.com
- Access to INFINITI E-Commerce branded content
- Inclusion in future media and marketing strategies
Streamlined Analytics
- Reporting in the INSIGHT Analytics Dashboard
Advertising Program Compliance
Not Ready To Enroll? Learn More Here
